Rotana Taxi Full Livery Campaign

London Taxi Advertising has deployed a fleet of branded taxis across the capital for Rotana – the leading hospitality management company with hotels in the Middle East, Africa, South Asia and Eastern Europe.

 

The full livery taxis advertise Rotana’s “superb hotels and resorts” with a simple and stylish design, featuring the company’s logo and contact information.

 

With London a key hub for tourists, travellers and business-people, the city’s iconic black cabs make the perfect advertising format for Rotana to target key consumers across a vast area.

 

The high visibility and prominence of London taxis result in audiences both on the street and on the road being effectively targeted with a brand’s message – in this instance, encouraging consumers to book with Rotana.

 

Rotana Full Livery Campaign

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